Scooter Safety: Lime And Bern Team Up To Offer Discounted Helmets In The US
Lime and the helmet specialists at Bern are teaming up to help scooter riders stay safe at a serious discount.
The pilot program, which kicks off this week, allows Lime riders in select US cities to choose from between three of Bern’s stylish helmet designs: Brentwood, Berkeley, and FL-1 Pave. Each helmet is available at more than 40% off MSRP, and can be purchased directly through the Bern website.
“We’re excited to be partnering with the team at Bern to help make safe riding more affordable for our community,” said Andrew Bradley, Trust and Safety Product Manager at Lime. “According to the CDC, just under one-half of all scooter accidents result in head injuries, so we view collaborations like this as an essential step in ensuring the well-being of our scooter riders.”
The initial partnership is available to Lime riders in all US cities.
It’s not the first time Lime has paired up with a helmet provider to help promote scooter safety. Last year, the global leader in micromobility collaborated with Closca during Paris Fashion Week to provide event attendees with free, collapsible helmets throughout the event.